Discussing the ways a proper CRM System might boost your business sounds a little outdated in 2021. After all, most companies use something like this, and the need for tracking, monitoring, and managing your activities is widely recognized. At the same time, the team of Evercode Lab (we are no strangers to this field) can see that many people still fail to understand how effective CRM platforms may be. That is why we have decided to touch on this topic.

Definition and Purposes

Customer relations management systems are aimed at running your interactions with customers via data analytics. An efficient system is supposed…


This is the final part of our extensive series of posts dedicated to MVP. In this piece, we are going to repeat the most important recommendations and hints based on our experience. If you wish to discuss this further, we at Evercode Lab encourage you to contact us. Our team will be happy to get in touch with potential customers willing to develop a minimum viable product.

Definition and Requirements

The concept of a minimum viable product can be defined this way: it is an early version that gives its early adopters sufficient functionalities to cover a pain point. As such, an MVP…


As we pointed out in our previous article, it is ok to outsource some of your MVP-related activities, or even almost all of them. Today’s market is extremely competitive. Thus, it is always likely that you are going to lack at least some success factors: be it external market expertise, coding and methodology experience, staffing and hiring capacities, scheduling, promotion, etc. So it may be reasonable to collaborate with an IT vendor, beyond any doubt.

Indeed, involving a contractor can save your time and effort. Having a source of fresh perspectives and matured experience will greatly streamline the entire process…


In our earlier articles, we tried to reflect on the concept of MVP and associated hypotheses. Our conclusion is unequivocal: focusing on minimum viable products is the most optimum way for teams with limited resources and narrow time horizons. At the same time, one may object that many companies try this approach and still fail. Indeed, many seemingly promising MVPs — efficient in technical terms and based on adequate hypotheses — do not fulfill their goals. Today we are going to talk about why failures happen and how you can avoid such sad endings.

Why Startups Fail

The world of startups and MVPs…


In our previous piece, we discussed the popular concept of MVPs. Our key message was as follows: working on an MVP bears a resemblance to scientific experiments. First, you shape an initial assumption about the need you want to satisfy with your solution. Then you translate this hypothesis into a limited version of your product to be introduced in the market. After that, you will ‘test’ it with real early adopters. At this stage, you are supposed to receive as much valuable feedback as possible to improve your MVP, add new features, ‘polish’ the interface, etc. …


If you think about launching a successful startup, you must have already heard of MVP, i.e. minimum viable product. This notion is a key element of modern tech businesses. As such, it can guide you through the most challenging phase of your venture and give you a range of valuable hints. In this piece, we are going to explain the meaning of this concept. After that, we will dedicate a series of articles to various practical aspects of this framework.

Meaning

The term itself was coined twenty years ago. Since then it has been reassessed and refined several times. Now, after…


Launching your startup might be a life-changing decision affecting your entire career path. That is why selecting a proper field for it is a decision of crucial importance. It is not an easy choice. There are so many industries and target audiences, numerous consumer demands, and countless ‘next big things’. And we do not have an ultimate answer to this question.

But we, as a company uniting business and technology, have a helpful hint. It is a hint that can be adapted for an entire range of industries while giving you lucrative perspectives across all of them. Namely, base your…


As we can see at the moment, online learning is here to stay. The trend is obvious: everyone seems to be studying something on the Internet right now, be it coding, foreign languages, yoga, you name it. In this piece, we invite you to take a look at the background of this enormous growth, the reasons behind it — both tech-related and social, and practical implications for future developers and entrepreneurs.

Background

You might be surprised, but the phenomenon of online learning can be traced back to 1982. However, it took web-based education decades to become a truly viable and accessible…


Implementing new technologies in business requires courage and sufficient investments. However, in our digital world business process automation is necessary if you want to be more efficient and increase the profit of your company. In this guide, we will present how information technologies can boost customer loyalty, make the brand more visible, and enhance the marketing strategy. Integrating the right technology can dramatically change your business. Though the adoption of new technologies often means serious investments, there are numerous cost-saving solutions that will outweigh the initial costs.

To help you better understand what IT is capable of, we will focus…


CMS’s and website builders are the most popular ways of creating your own website. Both options have pros and cons and choosing the best solutions for your business depends on your goals and budget. The terms CMS and website builder are often confused, but they have completely different approaches, a number of features, and pricing. The main difference between them is that a website builder provides readymade templates and layouts with built-in features, so you don’t need coding skills and you can create a website by yourself. On the contrary, CMS has more freedom and flexibility to implement any style…

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